How To Promote Your Business By Writing Articles

How To Promote Your Business By Writing Articles Part 4

In the last post, we talked about writing articles that capture your audience. In this post, we are going to talk about how to promote your business by writing articles

Did you knPromote Your Businessow that writing articles are a great way to promote your business, no matter what kind of business you are in?

Many people don’t realize the power of writing articles or the influence that an article can bring. When you are willing to take the time to write and submit them, it can generate a nice amount of traffic to your website.

Article authors recognize and understand that this technique is powerful, that’s why they will take their time and write a good article and submit it to article directories.

Did you know that submitting your article to article directories doesn’t cost you a dime? In fact it is one of the best forms of free advertising you can get. It’s also a proven method for driving traffic to your website that has a long term affect.

Here are some of the benefits that you will receive when you start writing and submitting your own articles.

Becoming recognized as expert in your field.

When you write informative articles, filled with valuable information, people respect you, they will think you as a teacher because you know something that they don’t know.

Generate more sales.

Do you know that writing an article can help you generate more sales? In fact, they are very similar to writing a sales copy. Although both have different purposes the principle is the same “One drives traffic, while the other generate sales”.

Build a good opt­in list.

I really like this one, writing an article can help you build your opt­in list. You simple add your link in the resource box of your article, send your reader to a web page with your subscription form on it and offer them a free tip gift or report as a little “ethical bribe” in exchange for their email address. Once they are subscribed you can send them an email whenever you have something to tell them.

Promote your website.

If you have a website or plan to have one the articles are a great way to build inbound links. Inbound links make your site look good to the search engines. Once you write and submit an article it is an automatically inbound link to your site without having to add a link on your site to them.

Writing articles a great way to promote your business and to drive traffic to your website. Don’t underestimate their power and keep in mind that the more you write, the more you enjoy writing, and the better your articles will become.

In the next post, we will be talking about importance of having a good title for your online writing.

Part One
Part Two
Part Three

For more information or to schedule a complimentary strategy session with Caren:

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Caren Glasser

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