About Face! Facebook Changes News Feed Algorithms and Why You Need to Know!
On Wednesday, June 29th, Facebook announced that it will make a series of changes to its news feed algorithm. What? Again? Yup The intention of these Facebook Changes is to more favorably promote content posted by the friends and family of users. History has shown there’s always a side effect to changes. If you use Facebook for business, this is important news for you. Content posted by publishers will show up less prominently in news feeds. The result? You’ll notice significantly less traffic to the hundreds of news media sites that rely on Facebook for the dissemination of content.
Algorithm-tweaking is nothing new to Facebook as they work hard to maintain interest in the news feed. The newsfeed which is found on your home page is seen by more than 1.65 billion users every month!
To read more about the Facebook Changes, click HERE
In a quote by Adam Mosseri, VP of project management for the Facebook Newsfeed, Mosseri states the reason behind the move:
“The goal of News Feed is to show people the stories that are most relevant to them. Today, we’re announcing an update to News Feed that helps you see more posts from your friends and family. We explain this change in more detail here. When we launched News Feed in 2006, it was hard to imagine the challenge we now face: far too much information for any one person to consume. In the decade since, more than a billion people have joined Facebook, and today they share a flood of stories every day. That’s why stories in News Feed are ranked — so that people can see what they care about first, and don’t miss important stuff from their friends. If the ranking is off, people don’t engage and leave dissatisfied. So one of our most important jobs is getting this ranking right.”
So there you have it!
If you think this is not important and that Facebook is just a fad, think otherwise. Facebook is here to stay. Engage or choose not to engage. It might experience growing pains, but it’s not going away!
Please share this post so others can benefit from the knowledge about Facebook algorithms and other Facebook changes and news.
Judith CassisJudith Cassis is a New York Times Bestselling ghostwriter, blogger and book coach. She is the founder of The Golden Pen Writers Guild and Writers Mastermind Alliance and publisher of theWriter to Writer series. Follow her blog: www.judithcassis.com and on Facebook: https://www.facebook.com/judith.cassis. Private and group sessions are available for scheduling. Judith offers free group lectures and teleseminars based upon availability.
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